FEAT. sock co. began in 2012 when life-long friends Chelsey Wilson and Alison Stewart decided to turn their love of socks into a business. The brand officially launched at the Design Indaba Expo in 2013 and has grown from strength to strength, now selling in stores across South Africa, at designer markets and online. FEAT. sock co. is dedicated to combining high quality comfort and eye-catching aesthetics. The partners are passionate about supporting local industry so all production is kept local to Cape Town